JWT

Charley Kan, General Manager of Content at Publicis Groupe China. He has held key positions at various 4A companies, including JWT, BBDO, and MEC, and has long served leading brands in the luxury travel, high-end automotive, and 3C industries. His work for IKEA Beijing was shortlisted at the Cannes Lions International Festival of Creativity. As a graduate of the first class of the Fashion Design program at China Textile University (now Donghua University), he entered China's first joint venture 4A company, Dentsu Young & Rubicam (DY&R), and has since dedicated himself to the Chinese advertising industry, amassing over 30 years of marketing experience.